Digital Brochures

One document. Every level of detail. Always current.

A PDF or PowerPoint deck is a snapshot of your product knowledge at a point in time. A Digital Brochure is a live, interactive asset that shows each reader exactly what they need: overview at the surface, full technical depth on demand. And it stays current without anyone chasing old versions.

See how it would work for your range

Your customers are working from the wrong document

Static data sheets are a compromise. Too much for a buyer in early evaluation, not enough for an engineer doing final specification. And nobody knows which version is current.

Most manufacturers maintain multiple versions of the same document across shared drives, email threads, and website folders. The sales team sends what they have. Customers save PDFs from a previous visit. When the product changes, the documents don't. Not all of them, and not immediately. The result is a document estate nobody fully trusts, and a specification process that depends on someone picking up the phone to confirm.

Digital Brochure showing layered product documentation with expandable technical detail

Specifiers call to confirm what the document should answer

When the data sheet can't confirm which variant meets a requirement, they call your team to do it for them.

Old PDFs and slide decks keep circulating after the product has changed

Once a document is downloaded or a deck is forwarded, you've lost control of it. Wrong versions reach specifiers and procurement teams with no way to correct them.

Every audience needs a different document

The buyer needs a summary, the specifier needs the technical detail, the installer needs the procedure. One PDF can't serve all three.

Version control becomes a maintenance burden

Complex product ranges generate a document estate that costs real time to keep current, and is always slightly out of date.

A PDF is a fixed representation of knowledge at a point in time. Your product knowledge shouldn't be.

Digital Brochure showing full technical specification expanded on demand for a specific product variant

Overview at the surface. Full depth on demand.

A Digital Brochure presents product knowledge in layers. Key performance specs and product overview are visible immediately. Full technical detail (dimensions, variant specifications, installation requirements, compliance data) is available on demand, without overwhelming readers who don't need it. The same asset serves a buyer confirming performance claims, a specifier checking exact dimensions, and an installer following a procedure, through controlled depth rather than separate documents.

One asset replaces a folder of PDFs and slide decks, and stays current

Because a Digital Brochure is a live asset, not a downloaded file or a forwarded deck, updates propagate from one place. When the product changes, one edit corrects every entry point: the embedded version on your site, the link your sales team shared, the QR code on the physical product. Customers and distributors always access the current specification. Mis-specification because someone had an old data sheet or an outdated PowerPoint becomes the exception, not the standing risk.

Typical initial cost

From £720

Fixed fee. Scoped before we start.

Build fee includes

3 months asset management
Scales with your product range
All prices ex-VAT

Recommended management tier

Standard Asset
Content and specification updates as your range changes
Usage analytics to see how customers engage
Changes turned around within 5 working days

From £30/month

Get a scoped price

We'll scope your range and give you a fixed number before any commitment.

See how a Digital Brochure would work for your product range

We'll look at your current documentation, how different audiences use it, and map out how a layered, interactive asset would replace what you have.